February 8, 2011 by alansoh79
Yeah, great job!
“It’s A Great Great World” movie has achieved great results at the box office over the Chinese New Year long weekend, which has just ended.
Made on a budget of S$1.8 million, the Raintree Pictures movie was released officially on 27 January 2011. Its taking of S$730,000 over a 4-day period (from last Thursday 3 February – last Sunday 6 February) has made it the top local movie during the Chinese New Year holiday season, beating another homegrown movie “Homecoming”, which collected $690,000 in the same period.
The movie has made $1.1 million in total as of last Sunday.
When interviewed by ST Life!, Director Kelvin Tong says that everyone in the production team is thrilled to receive the good news: “Last weekend’s box office was very competitive and tough, so I am glad that we came out ahead. It was terrifying as we were up against The Green Hornet, which has Jay Chou in it but at the end of the day, we want to give audience a Singaporean film that can hold its own as a national product.”
This movie tells 4 stories of love and life which took place in the 1950s and 1960s within the Great World Amusement Park, Singapore’s popular hangout destination at that time.
I believe the appeal of the movie draws from the nostalgia with chinese dialects as well as collective memories of Great World Amusement Park among older generations of Singaporeans who are now aged in their 50s to 70s. Yes, our parents, uncles, aunties, grandparents etc.
Furthermore, younger generations of Singaporeans may also be interested and curious to find out more about this old amusement park, which was torn down in the late 1970s.
Just off topic a little, I wonder is it partly the reason why the shopping centre at Kim Seng Road was named Great World City? Hmmmm… Does anyone know the actual reason?
The film is currently screening at all major cinema chains in Singapore.